RTB Technology

The RTB Technology (Real Time Bidding) is the new tool in the world of Online Publicity that allows the Demand-Side Platform (DSP) to make a real-time offer for new requests of Ads based on the requirements and goals of the audience, which gives them more visibility concerning the advertisers and best chances of obtaining higher prices for their traffic level.

OhMyMobi uses the RTB Technology to identify the relevant target Group and the relevant locations as well as to distribute different types of Mobile Media in multiple networks, allowing the Companies to create and to launch more optimized advertising campaigns.